Words can help you tell your story, but photos let others live that story. This is why we emphasize finding and using the best photos possible for your adoption profile. Last week, we wrote about the importance of using the highest quality photos. This week, we'll talk about the content.
Context is Key
When trying to decide which photos to put in your adoption profile and which photos to leave out - I encourage everyone to put yourself in the shoes of the reader. If you were a birth mom, what sorts of photos would you want to see? Remember, choosing an adoptive family for her child is probably the toughest decision she'll ever have to make. So you need to put your best foot forward.
The first and most important thing we tell adoptive families is that these photos should be your BEST photos. They should be happy, fun and provide context to the story you are already telling with your written word. As a rule of thumb, 80% (or 4/5) of the photos on a page, should directly correlate with the text.
The Meet Colin page talks about A) his love of rare books; B) his desire to coach a baseball team; C) a good sense of humor, and D) love for family.
That means this page, which usually has space for five photos, should at least include pictures of him being goofy, spending time with siblings/parents, playing or watching a baseball game, and a picture of him in a bookstore or reading a book. The last picture can be a portrait or another accent photo to complete the page.
Tips from Our Profile Coaches
After finding photos that will provide good context to your writing, there are a couple of things that you should consider. Below are some do's and don'ts from our Profile Coaches.
Hopefully, this post will help you find and choose the best photos for your adoption profile! If you still have more questions, don't hesitate to send your profile coach an email. Both Kim and Colin are more than happy to help!
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